Arb and Groundcare

Our Mission

To be the one-stop-shop for Arb, Forestry and Groundcare Industry

“Why go anywhere else?”


Our specialist Arb and Groundcare Division “saw” its birth back in 2016. As the requirement to hire of bigger, better and more unique machines grew, we at Phoenix knew we had to diversify the business further.

We have a rule of thumb in our organisation that:-

“We sell what we hire and we hire what we sell”

And based on that motto we expanded our fleet committing solely to one premium brand for each sector and avenue. But also promising to selling the brands we hire.

In 2017 after several months of vetting and checks, we were awarded the status of STIHL Approved Main Dealer. This gave us access to the entire product portfolio from STIHL for resale and hire.  But more importantly the in-depth knowledge to support and maintain customer’s products and give you the right advise.

Our colleagues will spend over 400 hours on STIHL training alone, in the first quarter of 2019!

In the winter of 2018 Phoenix took two giants leaps towards pledging further customer demand and this rapidly expanding industry. Firstly we spent more than £50k on redevelopment work at our Pontypridd store to present and showcase the STIHL brand to the optimum standard it deserves.


The second and final step was by recruiting Joe Flanagan to the team. Joe heads up this specialist division and brings a wealth of knowledge to the group having worked directly for STIHL GB for almost 7 seven years, and another STIHL main dealer in the Cotswolds before that. Instantly with this appointment, our eyes were opened to the wider product offering for this crucial business sector.

Joe and the team are based out of our new state of the art flagship depot in Cardiff Bay. Contact Joe and the team directly on the below:-

A: Unit 15a, Ocean Way, Cardiff Bay, Cardiff, CF24 5 HF

T: 02922 408 000

M: 07741 148 376






Brands & Products

To be the best we have to supply and service the best, offering the most reliable and premium equipment the industry commands.



The market leading German manufacture of outdoor power tools and equipment – including Chainsaws, Brushcutters, Hedgetrimmers, Blowers and many more.


Industry leading chippers and shredders designed for the toughest of terrain. We hire and re-sell the entire range including towable and tracked machines, PTO or Gravity fed. Railway spec machines available.

FSI Stump Grinders

Robust Danish Stump Grinders aimed at the commercial user have world recognised reputation for leading the way on Pedestrian, Self-Propelled and Tracked machines.


The American Powerhouse in rough cut multi desk grass cutting machinery. Offering a comprehensive range of pedestrian, stand on and ride on mowers.


The Arbortec chainsaw footwear, gloves and clothing range has been designed to ensure superior performance, quality and comfort.


Robust fully compliant tree climbing and chainsaw safety equipment at a cost effective price. Kits available for lowering of limbs, climbing or even stump grinding.

Mercedes Benz Unimog

As the ultimate implement carrier, Unimog offers a platform for countless applications in all seasons and environments. Four attachment and Mounting areas mean you can often carry out several jobs, at the same time.


When it comes to property clean up, Billy Goat industries features a complete line up of products and solutions for your residential, commercial and municipal needs.


Formed over 10 years ago, Kersten are one of the largest manufactures of outdoor grounds maintenance equipment. Their products include specialist powered sweeping, weed removal and renovation machines on powered, pedestrian and tractors mounted applications.